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The latest insights from Noetic Marketer’s team of education experts.
Evidence-based perspectives, practical frameworks, and forward-looking strategies that keep institutions informed.
How Can Universities Create an Effective Higher Education Marketing Budget?
Master the process of creating an effective higher education marketing budget. This guide breaks down the essential six-step strategy: setting goals, defining your audience, benchmarking against peers, allocating funds across key components (advertising, branding, agencies, and software), planning for the future, and continuous monitoring for ROI. It includes key benchmarks, allocation models by institution size, and common challenges with practical solutions. Learn how to strategically invest for enrollment growth and measurable value.
What Are 11 Valuable Strategies for Recruiting International Students?
Discover the 11 most valuable and actionable strategies your institution can implement right now to increase global reach and drive enrollment growth. We dive into the specific tactics that deliver a better ROI, from targeted social media to key support like PGWP guidance. Stop guessing and start recruiting with confidence—click to see the complete 11-point plan.
Why Should U.S. Higher Education Institutions Work with Noetic Marketer?
Is your higher education institution losing ground to competition? Stop relying on old tactics. Discover the specialized full-funnel strategy Noetic Marketer uses to drive measurable enrollment growth for U.S. institutions. Read more to see the solution.
What Are 9 Proven Strategies for Marketing Higher Education to Adults?
This guide unveils nine effective strategies to attract and engage adult learners, covering everything from crafting career-focused programs and ensuring flexible learning options to optimizing digital outreach and providing exceptional support. Discover how to connect with this vital demographic and foster their academic and professional success.
What Makes Student Testimonials Crucial for University Recruitment Marketing?
Choosing a university is a big decision. Student testimonials offer authentic insights into campus life, academics, and future outcomes, building crucial trust. This guide explores why testimonials are essential for higher education marketing, who to feature, effective formats, strategic placement, and practical methods for gathering them.
What Are the 7 Key Challenges in Higher Education Digital Marketing and How Can They Be Solved?
Struggling to attract students and prove marketing ROI? This guide reveals the seven key challenges in higher education digital marketing and offers practical, data-driven solutions. Learn how to craft student personas, leverage user-generated content, personalize communications, and optimize strategies to boost enrollment and achieve your goals. Start transforming your marketing approach today!
How Can Universities Use Video Content to Boost Student Recruitment?
Facing fierce competition in higher education? Discover how video content can transform your recruitment efforts! Learn to create engaging videos that connect with prospective students and boost enrollment.
What Are 5 Effective Marketing Strategies for Recruiting Undergraduate Students?
Facing declining enrollment? Discover 5 proven marketing strategies to attract undergraduate students! Learn how to engage Gen Z on social media, involve parents in the decision, build a strong institutional brand, recruit international students effectively, and organize impactful events.
Undergraduate Admissions and Recruitment Strategies: 10 Ways to Boost Your Enrollment Numbers
Boost undergraduate enrollment with 10 actionable strategies. From personalized communication to data-driven decisions, learn how to engage students effectively.
Leveraging Virtual Campus Tours as a Strategic Marketing Tool
Stand out in the competitive college market with virtual campus tours. Showcase your institution's facilities and vibrant…